RESUME
Sayan Koley

SKILLS

  • SEO
  • Google Ads
  • PPC
  • Google Search Console
  • META ADS
  • Email Marketing
  • Google Analytics

LANGUAGES

  • English (Native)
  • Bengali (Native)
  • Hindi (Native)

Interest

  • Playing Cricket
  • Long Bike Ride
  • Listening Music

Personal Info

  • DOB : 19/11/1999
  • Marital Status : Single

Sayan Koley

DIGITAL MARKETING WITH AI

barasat , kamdebpur , kamdebpur, kolkata,West Bengal 700125

PROFILE

Enthusiastic Digital Marketing learner with hands-on training in SEO, Google Ads, keyword research, content marketing, and social media strategy. Strong analytical mindset with a keen interest in performance marketing and lead generation. Looking for an opportunity to apply and enhance my digital marketing skills.

Personal Project/s

Project Name :

Social Media Content Strategy

Description :

Developed a comprehensive end-to-end social media content strategy for Prime Footwear, a brand focused on delivering stylish, comfortable, and affordable casual and sports footwear. The project encompasses brand identity development, target audience profiling, a diversified content framework, and a structured monthly execution plan designed to "Step Into Confidence."

Project Name :

Keyword Research

Description :

As an SEO Trainee, I conducted comprehensive keyword research and strategic clustering for three distinct business entities: a budget travel agency (SkySave Travels), a corporate event firm (EliteCorp Events), and an AI technology developer (TechNova Intelligence). The objective was to identify high-intent search terms to drive organic traffic, improve search engine rankings, and capture targeted leads for upcoming blog content.

Project Name :

Topic Research and SEO-Optimized Blog Creation

Description :

As an SEO strategist, I executed an end-to-end content development project focused on two high-growth sectors: international tourism and artificial intelligence. The project involved identifying high-value search trends, performing technical keyword analysis, and producing four fully optimized long-form blog posts with a 100% human-written score.

Project Name :

Off-Page Audit, Backlink Analysis & Link-Building Plan

Description :

Executed a multi-phase SEO program involving high-intent keyword research, SEO-optimized blog creation, and a deep off-page audit for major global brands, including Udemy and several emerging business entities. The work demonstrates a mastery of both the creative side of content marketing and the technical requirements of modern search engines.

Project Name :

Schema Mark-Up

Description :

As a technical SEO specialist, I executed a precision-driven structured data project for three distinct business sectors: airlines (SkySave Travels), corporate events (EliteCorp Events), and AI technology (TechNova Intelligence). The project focused on transforming standard HTML content into machine-readable data to achieve Rich Snippet eligibility, enhancing search visibility and click-through rates (CTR) on Google.

EDUCATION

WEST BENGAL BORD OF SECONDARY EDUCATION (38%)

2016

WEST BENGAL BORD OF HIGHER SECONDARY EDUCATION (43%)

2019

WEST BENGAL STATE UNIVERSITY

Pursuing
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