RESUME
Saikat Bhattacharjee

SKILLS

  • Search Engine Optimization (SEO)
  • Content Marketing
  • Social Media Marketing (SMM)
  • Pay-Per-Click (PPC) Advertising
  • Email Marketing
  • Analytics & Data Science
  • Mobile Marketing & CRM

LANGUAGES

  • English (Intermediate)
  • Bengali (Native)
  • Hindi (Intermediate)

Interest

  • Audio Stories
  • Painting

Personal Info

  • DOB : 19/07/2000
  • Marital Status : Single

Saikat Bhattacharjee

Digital Marketer | Analyst

PROFILE

Digital Marketer | Analyst with expertise in data-driven strategies and campaign management. Proficient in tools like Facebook Ads Manager, Google Analytics, and Looker Studio, with a strong ability to translate complex data into actionable insights to enhance ROI and customer engagement.

Personal Project/s

Project Name :

CHUMBAK DIGITAL MARKETING STRATEGY

Description :

This project outlines a complete digital marketing strategy to help the lifestyle brand Chumbak grow. It audits the website to fix technical issues and identifies key SEO opportunities to improve rankings. Finally, it details specific campaigns for social media, ads, and email to increase sales and engage customers.

Project Name :

Wordpress Website

Description :

This project details the creation of a personal WordPress blog designed to build a strong digital identity for a digital marketing professional. It covers essential steps such as website design, content writing, and applying Search Engine Optimization (SEO) techniques to improve online visibility.

Project Name :

Social Media Content Calendar

Description :

This project outlines a comprehensive social media calendar for the fitness brand Healtheon, scheduled for November 2025. It details daily activities, including promotional offers, holiday greetings, and fitness tips, complete with specific captions and scripts to drive audience engagement.

Project Name :

Google Ads Copywriting for Mechinical Industry

Description :

This project presents detailed Google Ads copywriting strategies for "GoMechanic," a mechanical service provider in Kolkata. It outlines specific ad campaigns, including headlines and descriptions, for services such as emergency repairs, CNC machine maintenance, and industrial equipment servicing.

Project Name :

SEO Project for Personal Website "Saikat Bhattachrjee".

Description :

This project focuses on optimizing Saikat Bhattacharjee's personal websites, including his Google Blogger site "SaikatGrows", to improve their search engine visibility and organic traffic. It utilizes tools like Google Search Console and strategies such as On-Page SEO to achieve high performance scores and better rankings

Experience/s

08/05/2025 - 16/07/2025

Company :

Flipkart

Designation :

Analyst Executive

Description :

  • Automated reporting solutions using Advanced Excel (Pivot Tables, Power Query), reducing manual reporting time.
  • Designed and deployed Power BI dashboards tracking key business metrics, enabling real-time decision-making for the operations team.
02/01/2000 - 30/01/2023

Company :

Garia khusshi welfare society

Designation :

Treasurer & Digital Marketing Analyst

Description :

  • Managed budgeting, financial tracking, online payments, and digital marketing to keep operations smooth and efficient.
  • Planned and analyzed social media campaigns to boost community engagement and digital presence.
  • Created performance reports and dashboards using Excel to support data-driven decisions.

EDUCATION

PGP - Digital Marketing with AI

Pursuing

MBA in Business Analytics & Digital Marketing (7.36)

2025

Graduation - Bachelor Of Commerce (Hons.) (76%)

2021

Higher Secondary (72%)

2018
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