RESUME
Raktim chakraborty

SKILLS

  • •
    Digital marketing with Ai

certificates

    LANGUAGES

    • •
      English (Intermediate)
    • •
      Bengali (Native)
    • •
      Hindi (Intermediate)

    Interest

    • •
      AI Tools Exploration
    • •
      Social Media Marketing
    • •
      Digital Marketing Trends

    Personal Info

    • •
      DOB : 17/08/2001
    • •
      Marital Status : Single

    Raktim chakraborty

    Digital marketing with Ai

    9163565682
    placement@webskittersacademy.in
    Santipur, Nadia 741404
    https://www.linkedin.com/in/raktim-chakraborty-0b897a3a8

    PROFILE

    • Motivated and detail-oriented fresher with a strong interest in digital marketing, social media advertising, and AI tools. Eager to learn, grow, and contribute creative ideas in a professional environment.

    Personal Project/s

    Project Name :

    Keyword Research and Clustering for Blog Optimization

    Project Url :

    https://tinyurl.com/27t5v7u6

    Description :

    Performed keyword research and clustering for Comet to optimize blog content by identifying high-volume, relevant keywords and grouping them based on search intent. Developed a targeted SEO strategy using seed, long-tail, and LSI keywords to improve rankings, drive organic traffic, and attract the right audience.

    Project Name :

    Topic Research & SEO-Optimized Blog Creation

    Project Url :

    https://tinyurl.com/24y9edkm

    Description :

    Created an SEO-optimized blog on “Best Beaches in Goa: Complete Travel Guide for 2025” by conducting topic research, keyword clustering, on-page SEO, meta tag optimization, image SEO, and schema markup implementation. Focused on improving search visibility, user engagement, and organic traffic through structured content and technical SEO best practices.

    Project Name :

    Technical SEO Audit (Wearcomet.com)

    Project Url :

    https://tinyurl.com/2buuqmdf

    Description :

    Conducted a comprehensive on-page SEO audit for Wearcomet.com by analyzing technical SEO, site performance, Core Web Vitals, keyword rankings, backlink profile, crawlability, and user experience. Identified optimization opportunities in meta tags, image SEO, internal linking, page speed, and content structure to improve search visibility, traffic growth, and overall website performance.

    Project Name :

    Off-Page Audit, Backlink Analysis & Link-Building Plan

    Project Url :

    https://tinyurl.com/2baborq6

    Description :

    Conducted a comprehensive off-page SEO audit for Wearcomet.com by analyzing backlink profile, referring domains, anchor text diversity, competitor benchmarking, and social traffic sources. Developed a strategic backlink creation plan using social bookmarking, article submission, directory listings, image sharing, and blog submissions to improve domain authority, referral traffic, and organic rankings.

    Project Name :

    Schema Mark-up(JSON-LD) Implementation

    Project Url :

    https://tinyurl.com/23xktknk

    Description :

    Implemented Schema Markup (JSON-LD) for events, recipes, and products to enhance website technical SEO and improve search engine understanding. Structured key data such as pricing, ratings, availability, event details, and recipe instructions to increase rich result eligibility, boost organic visibility, and improve click-through rates through validated structured data.

    Project Name :

    Google Ads Campaign Strategy

    Project Url :

    https://tinyurl.com/22dyrq3b

    Description :

    Developed a competitive Google Ads product launch strategy for Nike by combining Search and Performance Max campaigns to achieve 1,000 sales within a ₹8,00,000 budget. Planned audience targeting, bidding strategy, ad creatives, extensions, and ROAS optimization to maximize conversions, increase brand visibility, and compete effectively against Adidas and Puma in metro markets.

    Project Name :

    Social Media Content Strategy

    Project Url :

    https://tinyurl.com/28bn2u45

    Description :

    Developed a social media content strategy for Wearcomet focused on increasing brand awareness, engagement, website traffic, and sales among Gen Z and Millennials. Planned platform-specific campaigns for Instagram, YouTube, and Pinterest with monthly content calendars, reels, UGC, styling content, and hype-driven drops to build community, strengthen brand identity, and drive conversions.

    Project Name :

    Meta Ads Campaign Strategy

    Project Url :

    https://tinyurl.com/29antkow

    Description :

    Developed a full-funnel Meta Ads strategy for Wearcomet covering awareness, engagement, traffic, sales, app promotion, and lead generation campaigns. Planned audience targeting, budget allocation, creatives, pixel tracking, bidding strategies, and remarketing funnels to increase brand visibility, drive website traffic, generate leads, and maximize conversions across Facebook, Instagram, Messenger, WhatsApp, and Audience Network.

    Project Name :

    Birla Tyres Digital marketing Strategy presentation

    Project Url :

    https://tinyurl.com/22vbuwqf

    Description :

    Developed a comprehensive digital marketing strategy for Birla Tyres covering SEO audit, keyword research, competitor analysis, performance marketing, social media campaigns, content strategy, and lead generation. Focused on improving online visibility, strengthening brand presence, increasing qualified traffic, and driving B2B/B2C conversions through a full-funnel growth roadmap.

    EDUCATION

    B.A. (Honours) in Bengali

    2022
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