Jaideep Boral

Conducted keyword research and clustering for a blog on Royal Enfield touring bikes to drive high-intent organic traffic. Analyzed search intent, user pain points, and seasonal trends, and performed keyword analysis using SEMrush (search volume, KD, CPC). Developed SEO-focused content strategy to improve visibility, engagement, and lead generation.

Developed a comprehensive digital marketing strategy for GoDigit Insurance, including in-depth SEO audit, competitor analysis, and keyword research with clustering and mapping. Identified technical SEO gaps such as page speed issues, broken links, meta tag optimization, schema errors, and backlink quality improvements. Designed integrated multi-channel campaigns across Google Search, Performance Max, Display, and Meta Ads, along with content marketing, email, and WhatsApp strategies. Defined SEO and performance KPIs to improve organic visibility, lead generation, conversion rate, and customer retention.

Created and published an SEO-optimized blog on “Best Places to Visit in Kolkata” on Bloggercap.info. I have research keywords and implemented the keywords on my blog. I have done some on-page SEO techniques (keyword optimization, meta tags, internal linking, content structuring) and executed off-page activities including backlink building and social bookmarking as part of a digital marketing project.

• Customer handling & problem resolving
• Maintaining store area clean & tidy
• Providing Information about the products

• Managing phone calls and responding to emails.
• Entering various & maintaining various types of data in Excel Sheet.
• Handling administrative task like filing, documentation, co-ordination between workers & management, inventory management etc.
• MIS reporting.

• Maintaining various data of the Employees.
• Assist to hire new employees by co-ordination with dedicated department and interview scheduling.
• Help to keep employee records & database accurate & up-to-date.
• Maintain reception area, keep all visitors record etc.

• Learning the complete SDLC process and understanding how websites and projects are developed.

• Supporting SEO activities like keyword research, website audit, and content suggestions, Backlinks building etc.

• Helping in basic GA4 and GTM setup for tracking and performance analysis.

• Coordinating with designers and developers to ensure marketing requirements are implemented.

• Preparing simple reports on website performance and keyword insights.

• Participating in team discussions and contributing ideas to improve project execution.