Anish Sarkar

Conducted a detailed brand audit of  WROGN, focusing on digital presence and online visibility. Analysed website SEO performance, keyword positioning, content quality, backlink profile, and overall brand authority. Reviewed social media presence, engagement levels, and competitor positioning to identify strengths, weaknesses, and growth opportunities. Prepared insights to improve organic visibility and brand reach.

Completed a project on topic research and SEO-optimized blog creation. Learned to analyse search intent, perform keyword research, and write SEO-friendly blogs with proper headings, meta tags, and internal linking to enhance organic visibility.

Performed in-depth keyword research using SEO tools to find relevant primary and secondary keywords. Created keyword clusters based on search intent to enhance content planning, on-page SEO, and organic visibility.

This project focuses on conducting an Off-Page SEO Audit of the fashion brand WROGN to analyze its online presence and authority. The audit includes examining backlink quality, referring domains, brand mentions, and social media engagement.

This project focuses on the implementation and improvement of Schema Mark-up using JSON-LD to enhance a website’s search engine visibility and structured data accuracy. The work involves analyzing existing structured data, identifying errors or missing elements, and rectifying them to meet standard guidelines.

This project focuses on developing a Google Ads strategy for the fashion brand WROGN to enhance its online visibility, traffic, and sales. The strategy involves planning and structuring ad campaigns based on target audience, product categories, and user intent.

The project includes creating search, display, and shopping ad approaches with relevant keywords, compelling ad copies, and audience targeting. It also involves optimizing campaign structure, budgeting, and bidding strategies to achieve better performance and return on investment.

This project is a Social Media Content Strategy for the fashion brand Wrong, aimed at building a strong online presence among young men aged 18–30. It focuses on creating engaging and visually appealing content across platforms like Instagram, Facebook, and YouTube to increase brand awareness, audience engagement, and sales.

This project is a Meta Ads Campaign Strategy for the brand WROGN, designed to promote its bold and youth-focused fashion products. The strategy follows a full-funnel approach—from awareness to sales—using different ad objectives like awareness, engagement, traffic, leads, and conversions.

It targets urban males aged 18–30 through platforms like Facebook and Instagram, using creative ads such as reels, carousel ads, and promotional offers.

This project is a complete Digital Marketing Strategy for the travel brand TripOffbeat, focused on improving its online presence, traffic, and overall business growth. It includes detailed analysis such as brand positioning, target audience, competitor analysis, SEO audit, and website performance evaluation. The strategy covers key areas like SEO (on-page, off-page, technical, content), social media marketing, paid ads, and performance tracking (KPIs). It identifies existing issues like low traffic, weak backlinks, and technical problems, and provides solutions to increase visibility, engagement, and conversions through a structured and data-driven approach.